No one ever said starting a new business was easy. A lot of this complexity is due to newness, and that’s doubly the case for brand new entrepreneurs. Corporate professionals fall into the same traps over and over. Not because they lack intelligence or skills, but because corporate never taught them what actually matters when…
“I hate marketing myself.” “Self-promotion feels sleazy.” “I don’t want to be one of those LinkedIn influencers.” If this sounds like you, welcome to the club. Most corporate executives trapped in golden handcuffs hate the idea of personal branding. You’ve spent years letting your work speak for itself, keeping your head down, and building your…
The hardest drug to quit isn’t what you think. It arrives every two weeks. It’s completely legal. Society celebrates you for being hooked. Your family depends on your addiction. The drug is your paycheck. And once you’re hooked, it’s nearly impossible to break free. How You Got Hooked (And Never Even Realized It) Think back.…
You’ve dreamed of quitting your job and starting a business for years. But you haven’t done it yet. The dream isn’t dead though, or you wouldn’t be reading this. Let’s start by acknowledging that you face strong headwinds. Leaving corporate means walking away from the steady paycheck, good benefits, and job title you worked years…
“Work-life balance” is an illusion created by the corporate world to appeal to employees’ natural sense of importance. People think they matter and that their employers should care about them as individuals. Corporate figured this out and rolled out flexible work arrangements, wellness programs, “unlimited” paid time off, and a vague promise that you can…
Every day, thousands of corporate professionals sit in meetings thinking: “I could run this better myself,” “this meeting is such a waste of time,” or “why am I doing all this work so my boss can claim the credit?” Yet they never do anything about it. Why? Because they’re still thinking like employees, not entrepreneurs.…
You’re gainfully employed. You have a “good” corporate job with “good” pay and “good” benefits. You’re well respected in the office. Your situation seems quite stable and secure. Well, you did survive that last round of layoffs, but who’s counting? This is what society has been telling you to strive for all your life. Then…